Matt WhalleyMatt Whalley
Open to Work

Building AI products that are useful, usable & sustainable.

AI Product Engineer Remote

I bridge AI, design & engineering to turn emerging technology into products people can actually use.

Case Studies

Professional work, examined in depth

Large enterprise healthcare organization · 2026

Making an Enterprise Design System Reliable for AI Agents

An enterprise Figma library spanning 35 product files and 1.6M+ component instances had no reliable system of record for which instances resolved to real code — and AI agents were being asked to generate UI against it. I built the measurement, classification, and distribution infrastructure to make it trustworthy.

Design Systems Figma AI Agents Code Connect TypeScript

Projects

Things I build for myself and others, fully shipped

RFD Checker Figma Plugin

RFD Checker Figma Plugin

Comprehensive Ready-for-Dev audits

Built as part of an agentic design-to-development workflow, RFD Checker audits a selected Figma frame against a Ready-for-Dev checklist and tells you, in seconds, whether it's actually ready to hand to engineering — or where it'll break when translated to code. Checks design tokens, component mapping, layout & responsiveness, handoff hygiene, and accessibility. First-class support for Material UI and design tokens/variables. Private by design — everything runs locally on your selection.

View on Figma Community
Figma PluginDesign SystemsMaterial UIDesign TokensHandoff
Can I Surf Today? mockup
Can I Surf Today?

Can I Surf Today?

Hyperlocal AI-powered surf report

A modern take on local surf reports, this tool gathers realtime buoy, tide and weather data and produces a stoke-filled surf report written and read by a friendly, knowledgeable AI surfer for quick, fun and informed decisions.

Check out the latest report
Next.jsVercel AI SDKNOAA/Open-Meteo APIsNeonBunElevenLabsPWA
HANG LAB mockup
HANG LAB

HANG LAB

iOS/WatchOS hangboard training app

A tool for climbers to break through plateaus by increasing finger strength through scientifically proven hangboard routines. Currently built in Swift - fully integrated with Healthkit with precise haptics - with a cross-platform rewrite in React Native on the horizon.

Join the TestFlight Beta
SwiftSwiftUIHealthKitWatchKitSiriKitHaptics

Experiments

What I'm tinkering with and exploring

Tools

React logo
Next.js logo
Anthropic logo
OpenAI logo
Azure AI Foundry logo
Azure logo
TypeScript logo
JavaScript logo
Swift logo
Figma logo
Vercel logo
Bun logo
Node.js logo
Vite logo
Storybook logo
Tailwind CSS logo
Docker logo
GraphQL logo
React logo
Next.js logo
Anthropic logo
OpenAI logo
Azure AI Foundry logo
Azure logo
TypeScript logo
JavaScript logo
Swift logo
Figma logo
Vercel logo
Bun logo
Node.js logo
Vite logo
Storybook logo
Tailwind CSS logo
Docker logo
GraphQL logo
React logo
Next.js logo
Anthropic logo
OpenAI logo
Azure AI Foundry logo
Azure logo
TypeScript logo
JavaScript logo
Swift logo
Figma logo
Vercel logo
Bun logo
Node.js logo
Vite logo
Storybook logo
Tailwind CSS logo
Docker logo
GraphQL logo
React logo
Next.js logo
Anthropic logo
OpenAI logo
Azure AI Foundry logo
Azure logo
TypeScript logo
JavaScript logo
Swift logo
Figma logo
Vercel logo
Bun logo
Node.js logo
Vite logo
Storybook logo
Tailwind CSS logo
Docker logo
GraphQL logo

I care more about what tools enable than the tools themselves—but I'm always experimenting and refining my workflow to build better software.

Selected Clients

Monotype logo
Adobe logo
Wells Coffee Co. logo
Broward County Library logo
CAQH logo
Calvary Christian Academy logo

A range of organizations I've helped ship better products — from enterprise platforms to early-stage tools.

Testimonials

Matt has a wonderful ability to tackle complex challenges with simple creative solutions. He's trustworthy, reliable, and a smart designer. You may regret some things in life, but you'll never regret hiring Matt.
Ben Stafford

Ben Stafford

Co-owner and Designer

Foxmeadow Creative

Working with Matt makes me excited to push my own performance—his great attitude and communication are contagious.
Corinne Beyer

Corinne Beyer

UX Design Manager

DataSpring

Matt is an innovator and problem solver. Working with him was seamless and his input enhanced our project technically and creatively.
Andrew Hochradel

Andrew Hochradel

Career Center Content Manager

Adobe

Matt has a skill set which can be hard to find in a creative team member — he's a graphic designer, UX designer, and a developer. This background and mix of talents makes him a thoughtful resource and an asset to any organization or client he works for.
Dan Draper

Dan Draper

Designer

Dan Draper Design

Matt cares deeply.
Titus Smith

Titus Smith

IXD Program Director

University of Kansas

Stay in the loop

Occasional findings and insights on AI product engineering and other interesting topics.

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